Building The Largest Car Subscription Product in the UAE
Building a ground-up car subscription platform to launch MOOV by Al-Futtaim, that has grown their fleet and customer base rapidly.
Central Ops System
A single system with custom automations let's MOOV operate with a lean admin team.
UAE Pass KYC
The first customer facing platform in the region to have UAE Pass fully integrated.

Business Integrated
Managed centrally but integrated with Al-Futtaim's business ERP and finance tools.
Popular My Account
MOOV's customers engage regularly with their my account areas for easy contract extensions.
A Modern Offering But Legacy Systems
Al-Futtaim wanted to launch Car Subscription as a modern, flexible offering but their legacy rental system couldn't handle it.
Al-Futtaim's legacy rental system wasn't able to handle fully digital customer experiences and contract flexibility.
Because their legacy system couldn't handle car subscription, Al-Futtaim were faced with the option of self-building.

Launching Car Subscription in Weeks on JRNY
Rather than a length and costly self-build A-Futtaim chose to launch MOOV on the JRNY Platform, using proven tools and saving time and money.
Best in Class Customer Experience
Custom automations and business integrations
Fully managed and operated by a lean ops team
USE's Best Car Subscription Experience
With the help of Tomorrow's Journey, Al-Futtaim launched the standout car subscription product in the UAE that leapt ahead of competitors.
Customers in the first two years
In revenue generated in two years
Live in weeks
With the help of Tomorrow's Journey, Al-Futtaim launched the standout car subscription product in the UAE that leapt ahead of competitors.
Solution Design
Design of bespoke customer experiences and ops workflows.
Integrations
Integrations into over 5 key business systems via two way APIs.
Launch
Launched in the UAE in 6 weeks and growing to over 1000 customers in just 12 months.
System Growth
After launch, continuous monitoring and improving of the customer experiences and workflows.

We chose to implement the JRNY platform to allow us to launch subscription quickly with tested technology, the TJ team delivered on this and helped make the launch a success
Start Your Success Story Today
Ready to transform your automotive business? Contact us now to learn how we can help you achieve your goals and create your own success story.